Providing learning and development decision-makers with a better class of live virtual training.

3g Selling Partners with Sales Training Drivers on Virtual Events in April 2010

SANTA ROSA, CA (April 1, 2010)—3g Selling™ announced today that it is partnering with Sales Training Drivers—a subset of the American Society for Training and Development (ASTD) that is focused exclusively on training for the sales professional—for two exclusive virtual events in April 2010.

Virtual Forum 2010 for Sales Coaching
Wednesday, April 7, 2010 
Registration link is forthcoming.

At the Virtual Forum 2010 for Sales Coaching, Martyn Lewis, Principal at 3g Selling™, will deliver a session entitled “Coaching for Sales Performance.” Based on Lewis’ 25?plus years of experience as a sales leader, the session will explore why coaching can be so challenging for sales managers, debunk common myths that get in the way of coaching and offer participants a number of proven strategies for coaching effectively.

Live Webinar: A Journey from the Physical Training Event to Live Virtual Learning Experiences 
Thursday, April 15, 2010 1:00 p.m. GMT / 10:00 a.m. PST 
Registration link is forthcoming.

The second joint 3g Selling™ Sales Training Drivers event is a live webinar entitled “A Journey from the Physical Training Event to Live Virtual Learning Experiences.” The webinar, again featuring Lewis as the main speaker, will explore the challenges and opportunities L&D professionals face as they consider alternatives to physical classroom training, including making the move to virtual learning solutions for the organization.

For people planning to attend the ASTD 2010 International Symposium in Chicago in May 2010, 3g Selling™ will host a live breakout session that picks up the theme from the April 15th webinar, this time examining virtual learning in the specific context of creating an effective virtual training experience for the sales professional. The breakout session will be held in VIP room #3 on the expo floor on Monday, May 17, 2010. Registration details are forthcoming.

"We are incredibly pleased to be partnering with Sales Training Drivers on these events, and with ASTD more broadly" said Lewis. "The organization recognizes the importance of innovation in the world of professional training and development, and has embraced virtual learning as a critical tool in the training organization’s arsenal. Through the Virtual Forum 2010 and the live webinar—as well as other joint events down the road—we hope to demonstrate to L&D professionals that live, virtual learning is not only a viable alternative to the physical classroom, but can actually deliver more immediate and sustainable results.”

For information on the April 2010 virtual events, contact 3g Selling at 888.243.0461, or check back periodically at