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Introduction to Third Generation Selling | Sales | Training Programs

Here's some detailed information on our Introduction to our training program, Introduction to Third Generation Selling: Synchronizing Selling to Buying. If you'd like to know anything else about this or our other training programs, don't hesitate to get in touch. Just fill out and submit the form to the right and we'll get back to you within 24 hours. Or call us directly at 888.243.0461.

Program Name


Introduction to Third Generation Selling:
Synchronizing Selling to Buying

Who Should Attend

Sales executives, sales managers and sales professionals

Course Description

This module starts by taking a fresh look at the role of the sales professional. From this grounding principle, the focus then examines how customers buy, and how the sales professional must meaningfully engage, and indeed influence the buying process.

The concept of synchronizing selling activity to the buying process is explored and participants are introduced to the 3g Selling Sales Roadmap that offers a consistent series of best practices that lead to engaging in a buying process and selling based upon delivering differentiated value to the client.


One 75-minute module Learning Element that typically precedes programs related to the topics of Opportunity Management and Pipeline Management


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